antiphysis to pseudophysis

Roland Barthes may be beyond me, but his critique of myth is fascinating.
Physis “was the Greek word for the material cosmos we sense and measure and attempt to predict.”
Here’s the quote in question: “[I]n the contemporary bourgeois society, the passage from the real to the ideological is defined as that from an anti-physis to a pseudo-physis.” From The Bourgeoisie As A Joint-Stock Company. “Antiphysis” is linked to “the real”; and pseudophysis is linked to “ideology.” I get the latter, but not the former. ­čÖü

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