Amherst
(23 January 2010)

One Sunday of an unseasonably warm weekend, I hauled out the bicycle and decided to try my luck on the bike trail. Had it been warm enough, for long enough, for all the ice on the densely tree-shrouded path to melt?  No. I approached the first patch with determination, choosing the path of most visible pavement, where the tracks of others had contributed to wearing down the ice. That was a mistake. I did not fall, but the ruts and grooves grabbed the tires, forcing me along channels contrary to my desired direction, threatening to pitch me into the trees.

What to do?

I rode until the next patch of ice and dismounted, walking its expanse, struck by the parallels with writing the dissertation, and especially with the process of negotiating the action research follow-up.  There are so many typical paths of reaction and response, how can I avoid being sucked along a vortex of assumptions that winds up replicating dynamics that have played out before?DSCN0648

It is the dilemma of agency in the face of organization. There are many cross-cutting forces, occurring at nested levels of interaction….is it possible to retain awareness of an alternative chronotope at the crucial moments? Can one dissent from expected norms while maintaining not only personal integrity but also respect for the motivations of others who are doing their jobs as best they understand them? I decided to experiment. What if I ride where others haven’t?

It was tense! I could make headway on the snowy-ice mixture if I focused hard on relaxing. It seemed counter-intuitive, but I trusted what I’ve been learning about physics. The forward momentum had more inertia than the jerks to the front wheel if I could just manage to trust a casual grip on the handlebars, give a bit with each jolt and allow an intuitive sense of balance to keep me upright. As long as I didn’t overreact, or stop paying attention, I could ride over the slippery terrain without resorting to the established routes. But for how long can one avoid pre-grooved channels? It is much easier to manage the calibration when it was just me and the ground! As soon as I encountered other people I chose to dismount; the congestion was too risky – now a fall wouldn’t just hurt me, it could potentially injure others, too.

Call it a chance encounter….

Walking, I meet a physicist and his wife. We chat about bicycle-riding on ice. I’ve been puzzling over the relatively inaccurate diction of social theorists in describing social phenomena.  For instance, “tension.”  I’m guilty of using this word too, don’t we all?!  My suspicion is that the use of this term by engineers (for instance) is much more precise.  Tension involves at least two forces, not just one. What do social theorist mean when they use this term?  Do they have only elongation in mind?  Only compression?  The combination of the two? Have they located the position of either the strain (of elongation) or the stress (of compression)? Is there a particular conceptualization of the relationship, like engineers have with their stress-strain curves? Why are social theorists so sure that the imagery, the meaning, ascribed to labeling something a “tension” is uniformly shared by all readers and writers using it?  The possible variations seem to me quite significant!

“Why do they do that?” the physicist asked me. The only answer I have is that I think there is a general assume of understanding. English speakers, anyway, assume we all mean the same thing, that we are referring to a singular phenomena with which we are all familiar and agree is unproblematic (in the sense of its labeling).  His wife, however, shared with me the real gem of the day.  Such are the signs by which I decide I’m on a useful investigation! ;-)

Harmonia

The original Greek for tension is harmonia, and – get this! – the original definition is not “harmony” (although my quick googling gives this common sense)  but, rather, harmonia refers to the tuning of a lyre to get it to the right pitch. Calibration, baby! I’ll need to learn more about the mathematical application in geometry, particularly this application: “A famous one line argument shows that calibrated p-submanifolds minimize volume within their homology class.”  Part of the argument I’m developing (in my imagination, if not as much on paper, yet!) is that calibrating to timespace influences the use of space and maybe even the shape of place. I am referring directly to Bakhtin’s chronotope, of which I’m unsatisfied with current available explanations on the web but the notes by Taylor Atkins are a decent beginning if you’re unfamiliar with Forms of Time and Chronotope in the Novel.

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4-dimensional timespace

I got excited by the January 20th NYTimes movie blogentry, “You saw What in ‘Avatar’? Pass those glasses!” because I scooped Dave Itskoff by two days. Really!  He wrote:

That so many groups have projected their issues onto “Avatar” suggests that it has burrowed into the cultural consciousness in a way that even its immodest director could not have anticipated…

“Some of the ways people are reading it are significant of Cameron’s intent, and some are just by-products of what people are thinking about,” said Rebecca Keegan, the author of “The Futurist: The Life and Films of James Cameron.” “It’s really become this Rorschach test for your personal interests and anxieties.”

I wrote:

A Window upon Us?

The drama of Avatar is less about the movie itself than how it serves as a blank screen for viewers to project a firestorm of passionate support and cynical disdain. There is a principle of feedback usually applied to interpersonal communication: whatever someone tells us about ourselves is more informative about the feedback giver, a window upon their perception – such as what they value and what assumptions they use to interpret behavior – than it is about ourselves as the target of feedback.

Itzkoff did more homework than me: he provides three categories of protest and lists about a dozen specific critiques offered by particular groups or individuals representing diverse perspectives.  I have one bone to pick regarding the quote he uses from Annalee Newitz in which she seems to back off from the strength of her critique, “When will white people stop making films like ‘Avatar’?

“Just the idea of whiteness is a local phenomenon,” she said. “It’s certainly not in parts of the world where white people are not dominant.”

Newitz confuses whiteness with skin color and Itzkoff goes right along. Whiteness is an ideology that imbues an attitude of privilege in most people with white skin, but the assertions, aims, and theories of whiteness can be found in people of any ethnicity in any part of the world. Perhaps not often in some places, but commonly enough in many. In general, whiteness is associated with “white people” but not exclusively: to assume an automatic equation between ‘being white’ and ‘whiteness’ would be stereotyping.

Avatar as a different kind of opportunity? Really?

“I read your blogpost,” a friend confided recently. “I can see that academics would be pissed.”  Another friend continues to critique what he calls my ‘rescuing’ of the film, explaining that all cultural products provide that same kind of blank screen/projection effect, so this fact hardly makes Avatar special. But so many people are engaged with it, that’s my point!  Bah, he shrugs it off. “That’s just because of the hype.”  (shhhhh…I suspect some academics are pissed because they fell for the hype; we’re supposed to know better. Dammit.) At any rate, Itzkoff’s interview with Gaetano Vallini confirms the hype factor. Vallini writes for the Vatican, and also seems to backpedal a bit from the assertions in his critique of Avatar:

[Vallini's] assignment to write about “Avatar” was not an attempt to advance a particular agenda, he said, but rather “a compulsory choice” given the anticipation surrounding the film.

The western tendency to valorize “understanding”

I don’t assume that friends in fields other than Communication would be aware of this, but I’m surprised how many of my colleagues seem to be operating under the assumption that we can only talk with each other if we already share a known, recognized basis of understanding. Chang’s Deconstructing Communication makes a compelling case that misunderstanding is also a legitimate starting point for communication. And who could forget Professor Cronen’s story of the couple who consistently misunderstood each other and because of that were able to maintain their relationship?!

My thesis is that the challenge presented by Avatar is not how well or poorly so many groups come to use, misuse, or abuse it, but what we do – specifically how we talk with each other – about the fact of such diversity. If the assumption is that no conversation is possible without a priori or telepathic understanding, well that’s the end of it, eh? But if some curiosity could be cultivated, perhaps some new connections could be forged. Not theoretical linkages (although these may be there, too) but bonds of human relations arising out of the material use of a common reference point – egregious though it may be.

Meanwhile, back in school…

A friend shares:

“I haven’t seen Avatar yet. Speaking of imperialism, capitalism, private property and China, I heard and found it disgusting that in China it would cost 200 RMB, more than US$30, for one to see this movie. That is about a seventh of the monthly pension of my father, who had worked more than 30 years in Socialist China and who thus fares far better than the worst cases.”

And another sends a link to Avatar: The Abridged Script: “Sure it’s easy to poke fun at Avatar.  But it’s so entertaining!” The abridgement does dual oxymoronic labor: transforming “lazy screenwriting” into pop cultural commentary while laying bare a host of scientific contradictions and technological implausibilities. It is fun! But – - a dead end if a few good laughs is all it gives.

Finally, on the first day of classes this semester, in an engineering course on manufacturing processes:

“Don’t pick unobtanium as a material if its only available in North Korea.

We don’t get along very well.”

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3-dimensional timespace

A Golden Globe for best drama? Ouch. Most of my friends and colleagues will be disgusted. There is barely even a story in Avatar, because the re-presentation of the colonizing logic that elevates white men as heroic figures is left completely unproblematized.

I am not supposed to like Avatar. There are so many problems with it.  Really. And I did not enjoy watching much of it.  I winced, squirmed in my seat, felt bored, and was not even enthralled by the visual effects.  The three-dimensionality is pleasing at an aesthetic level, yes, and may deserve awards, but to consider Avatar drama is to cheapen the real human lives of actual indigenous peoples, women, environmental activists, and anyone else who applies their conscience to the experience of watching this film. Drama involves, by definition, “serious subject matter…usually involving conflicts and emotions through action and dialogue.” As a buddy keeps reiterating, there was not a single surprise, no unexpected twist, no nod or wink of any kind from the director, actors, script-writers, camera-operators or graphic artists of Avatar to a socially-intelligent audience.

A Window upon Us?

The drama of Avatar is less about the movie itself than how it serves as a blank screen for viewers to project a firestorm of passionate support and cynical disdain. There is a principle of feedback usually applied to interpersonal communication: whatever someone tells us about ourselves is more informative about the feedback giver, a window upon their perception – such as what they value and what assumptions they use to interpret behavior – than it is about ourselves as the target of feedback. As social and cultural critics, many academics in the social sciences/humanities believe it is our job to pounce upon popular culture to try and dismantle what we see as ‘good’ or ‘bad’ in the public sphere. It does not matter if the object of analysis is classified as ‘high’ or ‘low’ art, was intended for our explicit consumption, or purports to promote or hide overt political intentions. The debate over Avatar, however, is dramatic because it complements the very dynamics critical analysis intends to combat.

I cannot – nor do I want to – dispute the specific criticisms made of the racism, sexism, ableism, colonialism, out-of-control capitalism, and militarism in the film. I agree with these analyses. The question I’ve been mulling is whether this mythic representation of a glorified white male savior has an equivalent meaning in today’s world as it did in the historical world that postcolonialist, social justice, cultural studies, and critical communication scholars and teachers rightly deplore? I think not. I suspect that by assuming these images and representations “mean the same” as they did in the past, i.e., that they will lead to the same kinds of attitudes and behaviors, uneven relationships and hierarchical oppressions as has enabled white domination in recent centuries, then we contribute to “making” them mean what they used to: we collaborate, discursively, in co-constructing the social continuation of stereotypical hierarchies and inhibit processes of identity development and social change.

We. Perhaps I should resist writing in the plural, but what I mean to admit and expose is that I am also part and parcel of these discursive dynamics. Does my whiteness make me more susceptible to the folkloric elements in this classic story? Am I more willing to forgive egregious excess because I overvalue the seeds of incremental change? Perhaps. What might have improved the story of Avatar would have been for Jake Sully to support and affirm Tsu’Tey (Laz Alonzo) as the heir to Aytucan (Wes Studi) instead of competing to replace him. Or he could have given the idea of riding the monster raptor, Toruk, to Neytiri (Zoe Saldana) and supported the matriarchs in leading completely and openly.

Calibrating to another timespace

The running debate I’ve been having with friends involves things like how so many of us got suckered by the hype, and whether or not there is any redemptive value in the film, and if so, what the heck could it possibly be? My attention was originally captured by a fan review posted by a friend on Facebook, which was followed in quick succession by a blistering anti-racist critique and a thoughtful examination of prosthetic relations and doubled consciousness. I continued reading and listening somewhat incredulously as the debate rose in pitch, arriving even to the edge of tension with friends. I keep wondering to myself, how can so much be at stake? And what do these arguments “do” as communicative work in the world? SEMP suggests the furor is evidence of addiction, an intriguing hypothesis that reminds me of how I interpreted the panic of the monied class in the early days of the financial crisis.

Here’s what I perceive. It is (on the one hand) the same ol’ same ol’ white supremacist myth but with a twist (on the other hand) that matters. The audiences who are most responsive to the positive message of ‘going native’ are among some of the ones who most need to get it: young people (mostly men and some women) who have had enough privilege and/or culturally-constructed desire to experiment with the alternative realities invoked by videogaming.  Many have grown up in such insulated conditions that patriotism (to nation, to the profit imperative, to so-called legitimate uses of violence – to name the most obvious) is so embedded as to be unquestionable.  Yet these same young people are a bit freaked out (if they’re paying attention whatsover) to the inevitability of climate change, the sensationalism of terrorism, and subsequent threats to the security and comfort that is all they’ve ever (really) known.

The lack of any sophistication at all in Avatar’s storyline (a major bone of contention from erudite friends) allows the alternative message to shine: endless consumption has to be reckoned with, and there must be other options than fighting-to-death over natural resources. As caricatures exaggerating some of what is ‘good’ (albeit in a culturally-biased and fragmentary way) and ‘bad’ about the types of people cultivated by the present global political-economic system, it seems clear that the primary intended audience of director James Cameron’s “story” is not graduate students or intellectuals – by assuming that we are Cameron’s target we miss the potential use of a culture’s particular and situated mythology to generate change from the inside.

Interrupting kneejerk belief in the bad

I was intrigued to learn that the cast was contractually forbidden to discuss the storyline. I am definitely prone to finding silver linings, and I’ve always been drawn to the underdog – just as I’m glad the Na’vi survive, I am unsettled by the intensity of academic attack, not on the film per se, but on the viewers of the film who are inspired by its story of betrayal to the military-corporate ethos. Because, ultimately, the critiques say nothing “to” the inanimate film or its characters. Whether or not they are rendered in two- or three visual dimensions they are merely symbols. What matters are the uses to which these symbols are put, and I am concerned that the main thing being accomplished is the reinforcement of cynicism and general hopelessness in the face of perceived inevitabilities.

Avatar is not science fiction; it is fantasy. Fantasy asks for the willing suspension of disbelief. Fantasy evokes a temporary reality, a vision of possibility premised on a vein of reality – emphasize the hope or dwell on dread, its your choice. I prefer to support the chance that plunder and profiteering can be made methods of the human past, rather than surrender to the empty promise of a futile future.

References/Resources:

Barbara, Speculum de L’Autre Femme, Why critics of Avatar are missing the point
Rob Beschizza, boingboing, What storytelling risks could Avatar have taken?
Mary Bustillos, The Awl, I Hated ‘Avatar’ with the Fire of a Thousand Suns
Mary HK Choi, The Awl, Flicked Off: Avatar
Adam Cohen, New York Times, Next-Generation 3-D of ‘Avatar’ underscores its message
Joshua Davis, (esp. language details – inventing Na’vi) in Wired, James Cameron’s New 3-D Epic Could Change Film Forever
Erkan, Erkan’s Field Diary, Avatar, the movie
Stephanie Jo Kent, Reflexivity, “believe the data”
Annalee Newitz, i09.com, When Will White People Stop Making Movies Like “Avatar”?
Lisa, Sociological Images, On Avatar, The Movie
Sr. Rose Pacatte, National Catholic Reporter: Riffing with Myth
Christina Radish, AvatarMovieZone, Laz Alonzo talks James Cameron’s Avatar
Selva, The Scientific Indian, review
The Snake Brotherhood, NationStates, The whole Avatar debate
Emmanual Reagan, merinews, Avatar a Spiritual Fantasy

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